Meet our UK coach – Ariane Daguise

Today we introduce one of our partner coaches based in the UK, Ariane Daguise.

Before moving into executive coaching, Ariane spent more than 20 years in international financial institutions — banks, investment managers, brokers and hedge funds. She held senior sales and investment roles, building and leading international teams in London and Paris.

Ariane founded CEC to give international organisations and their executives transformational, motivational executive coaching, delivered by coaches with solid experience of working with international financial institutions. She has worked with Map & Match since September 2022.

1. What is the coaching culture in your country? Is bringing in a coach a normal way to support performance, or is it seen more as a remedy for a problem?

The culture of coaching evolved a lot over the past few years in the UK. In 2011, when I left my career in finance to further it as an executive coach, it was mostly a remedial tool, in situations where slowing down a departure, or improving its process, was often the best possible outcome. Moreover, coaching was more ad-hoc, especially in finance — at the time, mainly the National Health Service and various government associations were the bigger consumers of it.

Today coaching is used as a development tool for the management of individuals and their teams, with a real search for added value, now reaching sectors previously more focused on pure profits than on the well-being of their staff.

2. How does Map & Match help you grow in your market?

Especially since Covid, when individuals closed in on themselves and teams suffered enforced separation, the trend is now much more to hone in on people, their needs and expectations. Not only because HR departments had to focus on their people during that time, but also because individuals now actually demand it.

Map & Match's approach meets a two-fold objective: what motivates individuals and hence increases their performance, and what allows them to find their true place within their team, focusing on the objectives for joint success.

3. Can you tell us about a concrete case in your market? Individual or team? Hiring or team performance?

We recently deployed Map & Match in the HR team of a large luxury group, ahead of a massive expansion plan over the next five years and the near doubling of its staff. The aim, beyond better individual self-awareness, was to help the team see and be empowered by its collective strengths, identify its potential gaps and put strategies in place to manage those gaps. The team mapping also allows the HR director to refine the recruitment process under way, improving the complementarity of its talents.

"On behalf of us all, we wished to thank you again for such a sensational day. Following what you and the Map & Match tool allowed us to highlight, we are already beginning to put our new learnings and best practice into place. The simple things in life we sometimes just don't see, bizarre really. The Map & Match approach and your dynamic support opened our eyes, an absolute no brainer!"

A client